Services

Paid Social

Embracing all stages of your customer journey to build an engaged, loyal audience for your brand. Drawing on our strong creative & analytical skills, our experts can help you leverage the versatility & impact through paid social to realise your online ambition.

Paid social covered

First we need to choose the right social channel for your brand, whether it’s increasing brand awareness or customer engagement, generating more leads or selling more products. Across Facebook, Instagram, Twitter, TikTok, Snapchat, Pinterest & LinkedIn – we will help you reach new audiences.  

Using advanced personalisation techniques, we profile your target customers; their demographic, interests and online behaviours. Through this profiling, we craft social-first content that we know will resonate on a personal level - driving meaningful & targeted engagement. 

Paid social is underpinned by a strategic roadmap, comprising benchmarks and key metrics, that enable us to track performance and to share the data that matters most to you.  

Working across multiple marketing tactics including SEO, PPC & display, enables our team to quickly evaluate the most effective activity, reducing your CPA boosting your ROAS and overall digital marketing activity. 

Paid social channels

Twitter

Ads that position you in the here and now where you can take advantage of trending topics - with the real-time, conversational nature meaning we need to test/learn fast. 

LinkedIn

Multiple ad formats on the world’s largest professional network to target prospects, influencers, decision makers, and executives who are ready to engage. 

Pinterest

Pinterest’s highly visual & searchable interface coupled with dynamic advertising capabilities makes it the perfect channel for driving traffic and sales. 

Facebook

Utilising a wide range of ad formats including feeds, stories, instream, search, message – combined with Facebook’s laser targeted profiling to generate positive & long-term brand impact. 

Instagram

Visually engage your audience and boost reach via our data-led approach to campaign planning, layered with creative, memorable ads - and continual performance monitoring.

Tiktok

Help your brand reach younger, content-hungry demographics with ads that entertain and campaigns that connect - especially to international audiences in Asia or the Middle East.

Snapchat

Snapchat reaches 75% of 18 to 34 year-olds. Snapchatters are a unique, valuable and extremely diverse group. If Snapchat isn’t part of your media mix, you miss reaching your full audience. 

We understand that audiences can be lukewarm on ads - that’s why we develop user-focussed strategies that resonate. With a team that has grown up using platforms from LinkedIn to TikTok we will represent your brand through ads that are native to each channel and that drive results.

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